One hundred years ago, the world got its first BMW-badged motorcycle: the R32, the company’s first production motorcycle with a boxer engine. A perfect occasion to reflect on the past and look ahead to the future. On this journey, one thing becomes clear: to be authentically cool, you just have to do your own thing.

The British photographer TERRY O’NEILL had the good fortune of being in the right place at the right moment, the talent to create a photographic memorial to the stars he photographed, and a knack for capturing history in the making. Which was in no small part attributable to the fact that he liked people. With the possible exception of Steve McQueen.

An exclusive fashion editorial with Tim Bendzko. Unseen pictures by photographer Anouk Masson Krantz. A conversation with star director Guy Ritchie and a somewhat different interview with musician Dan Auerbach. All this and much more awaits you in this issue of rampstyle.

French photographer ANOUK MASSON KRANTZ has accomplished something that only few people have achieved before: she drove through the American West, immersed herself in the world of the cowboy, and became part of their culture. As her photographs so beautifully show.

In the recently published Porsche Unseen, the German sports car -manufacturer treated our imagination to a selection of design studies that had been kept under lock and key until now. That seemed to us like a good opportunity to continue imagining. And so we’re treating you to a selection of our Unseen favorites, cast in stories and in real life.