Tennis player Roger Federer is a man of superlatives: he spent a total of 310 weeks at the top of the world rankings; he was the first player to win three Grand Slam titles in a single season on three occasions; and, with eight singles titles, he remains Wimbledon’s all-time record holder. He retired from professional tennis in 2022 and has since been devoting his time to various projects – and to his family. Federer is, incidentally, the father of two sets of twins. Why are we mentioning this? Because in the campaign for Oliver Peoples, he himself becomes a twin.
The campaign film “Federer vs Federer” by Australian photographer Lachlan Bailey is set in the Eternal City – and stages an epic duel between the athlete and the style icon. Filmed at the historic Foro Italico, two facets come together in a legendary arena where sport and style merge.