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Performance at eye level: Maui Jim and Oracle Red Bull Racing

The new Formula 1 season kicks off in sunny Australia at the beginning of March. The perfect place to wear the new Maui Jim collection - just like Max Verstappen and Isack Hadjar from Oracle Red Bull Racing.

  • Text
    Marko Knab
  • Photos
    Maui Jim

New regulations, a new Challenger and a new powertrain developed together with Ford: 2026 promises to be an exciting season for Oracle Red Bull Racing in Formula 1. While virtually everything will change for the successful team on the track, the Bulls will rely on continuity off the track. Maui Jim is once again the official eyewear partner of the top team this year.

As in 2025, the sunglasses brand, which was founded in Hawaii in the 1980s, will equip the entire team and riders for the entire season. But it fits: After all, every detail counts in the premier class. Even what you can see. Polarised sharpness for maximum perception, reduced glare, clear contrasts - whether on the grid, on the pit wall or in the paddock. Performance starts in the mind. And in the view.

1/4

The centrepiece of the exclusive Racing Capsule Collection: the Ho'okipa Ultra, the enhanced classic, now in the colours "Hawaii Lava" with red mirror lenses and "Blue Hawaii" with blue accents. Shades that are deliberately reminiscent of Oracle Red Bull Racing.

Also part of the line-up: the new Haulani frame, whose lines are inspired by the aerodynamic sidepods of the RB22.

This is complemented by super-thin lenses and the company's own PolarizedPlus2 technology, which sharpens contrasts, deepens colours and is easy on the eyes.

In other words: just the right tool to keep your vision clear in this new era.

Shop now: mauijim.com

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