Artikel / Blog

Time is racing - but not as fast as the legendary BMW M3. To celebrate the iconic sports car in style, BMW Lifestyle has teamed up with PUMA to launch an exclusive collection to mark its 40th anniversary.

The Year of the Fire Horse only returns every 60 years. Great for all those who believe in the Chinese horoscope. We, on the other hand, are focussing on blue and white horsepower: 40 years ago, the first BMW M3 rolled off the production line. This is celebrated. Including at the Tour de Corse Historique. A look back to the future.