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From teen idol to acclaimed character actor: Robert Pattinson has reinvented himself like hardly any other Hollywood star. Find out here why this makes him the ideal new brand ambassador for Jaeger-LeCoultre.

In the extreme sport of Døds from Norway, athletes jump from very high platforms whilst in a horizontal position. It is also known as ‘deathdiving’, by the way. Côme Girardot is particularly good at it. The Frenchman set a new world record in May 2026 when he jumped from an iceberg – putting Panerai’s Luminor Marina through the ultimate test in the process.

Of course, we could have talked to Audi’s chief designer, Massimo Frascella, about cars. But we didn’t. Instead, the conversation turned to the hunt for rare timepieces and the question of why watches are so much more than mere objects.