DS Automobiles N°7

All good things come in sevens

Paris, the city of haute couture, dedicated itself to haute voiture yesterday for a change: DS Automobiles celebrated the world premiere of the new DS N°7.

Why is the compact SUV from the French premium car brand so impressive? We have picked out seven facts for you.

  • Photos
    DS Automobiles

The DS N°7 was the first completely independent model of the still young brand in 2018. And consequently, it is the first model to be followed by a second generation. And for the most part, it is really energised. What particularly appeals to us about the compact SUV:

1. First things first

The DS N°7 can drive purely electrically, yes, but it will also hit the roads as a hybrid. The different drive technologies are made possible by the STLA-Medium platform. With its 55-litre tank, the DS N°7 Hybrid can travel up to 1,000 kilometres without refuelling. It combines a 1.2-litre three-cylinder turbo petrol engine with a 48-volt electric motor, with a system output of 107 kW (145 hp). From October, the compact SUV will be available purely electrically in three power levels with a maximum rated range of up to 740 kilometres. Those looking for maximum power will find it in the DS N°7 E-Tense AWD Long Range with 257 kW (350 PS).

2. "Vive l'Europe!"
Almost 90 per cent of all vehicle components are produced in Europe. Even the batteries. And these can be charged from 20 to 80 per cent within 27 minutes - if you are more interested in the bare figures.

3. Excellent view

The beltline of the vehicle visually extends the window areas to the rear wing, emphasising the powerful side view. Large light-alloy wheels with a diameter of 18 to 21 inches reinforce this effect. Compared to the previous model, the rear doors have been extended to increase the surface area of the side windows by 30 per cent. The optional panoramic roof has even been enlarged by 40 per cent - so the large glass surfaces offer excellent all-round visibility.

"As the first new model of our young premium brand, the DS N°7 embodies a new level of maturity: with its combination of sophistication, comfort and technology, it represents an important strategic milestone for the brand."
Xavier Peugeot, CEO DS Automobile
4. Shine a light
With the new DS light signature, which was introduced with the DS N°8, the illuminated DS Lumina Screen radiator grille and the characteristic V-shape of the DS Light Blade daytime running lights are highly recognisable from afar. The shape of the rear lights also contributes to efficient aerodynamics by directing the airflow cleanly.

5. Trés chic

Parisian style is combined in the refined interior with a generous amount of space and state-of-the-art technology. The new DS N°7 is seven centimetres longer than its predecessor and the wheelbase has grown by five centimetres, which provides more space in the interior. This has already been very impressively designed. Depending on the equipment selected, brushed aluminium, real wood, engraved inserts in the Clous de Paris pattern, pearl embroidery or nappa leather ensure a feeling of well-being.

1/3
6. Sounds good
The top-class comfort experience also includes excellent acoustics - made possible in the DS N°7 by the special windscreen and the numerous damping materials in the passenger compartment. The optional special damping laminated glass for the front and rear side windows and the high-end Electra 3D sound system with its 14 loudspeakers take it to the top.

7. Divine

The DS Active Scan Suspension continuously analyses the road conditions and adjusts the effect of the shock absorbers accordingly. In other words: in this car, you float over the road surface more than you drive. Sounds familiar? At least it is very reminiscent of the hydropneumatic suspension of the Citroën DS 21 from the 1960s. And this icon, known as the "goddess", is after all the namesake of the premium brand.

The order launch for the DS N°7 in Germany is planned for May 2026; the market launch will take place in autumn.

→ dsautomobiles.de

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