Recap: Petrol Talk at the Drivers & Business Club Munich
How does a media brand emerge that doesn’t simply view cars as cars – and, over the years, develops a world of its own centred on design, culture, style and a way of life? Michael Köckritz, founder, publisher and editor-in-chief of ramp.space, explored this question in depth and took the guests behind the scenes at ramp, rampstyle and Co.