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Artikel / Blog
Analog. Approachable. IWC Watches in the F1 Movie
Franziska Gsell, Chief Marketing Officer of IWC, on working with Brad Pitt, Hollywood’s fascination with Formula 1 – and how to communicate engineering excellence.
Cars
A Whole New Type
Jaguar isn’t on the brink of a new era – it’s accelerating right through it. Under Rawdon Glover, the brand is uncompromisingly focused on the future – and the Type 00 concept offers a glimpse of what that future looks like. We spoke with the Jaguar Managing Director about design, the road ahead and just how British the brand still is today.
Cars
Out Now: rampstyle #35
“There Is No Substitute”
A title like an advertising slogan - but one that seems like a life principle. There are things in life that are unique. Irreplaceable. They stand for something - and not just anything. Not copies, but originals. And these things touch us. Just like this magazine. And the people whose stories it is about.
Life & Style